Trans'fair'ency: Anatomy of Blockchain Distribution Strategy

An industry session from the 2018 BFI London Film Festival that was run in association with the Producers Guild of America, The Production Guild, and Abacus.

Representing a paradigm shift for the film and television industries, this event examines the opportunities presented by Blockchain technology, an application that streamlines the process from content creation to distribution, allowing filmmakers, distributors, investors, and ultimately end-users to share the knowledge of how their IP and money are being exchanged. Expert panellists will explore the new opportunities to “unchain” from traditional film business models.

Moderated by Kayvan Mashayekh, Co-Chair International Committee, PGA, panellists include: Sam Klebanov, founder of Cinezen Blockchain Entertainment, the world's first truly decentralized Blockchain-VOD marketplace; Irina Albita, co-founder of Big Couch, a crewfunding platform that empowers filmmakers and Film Chain, a new, decentralised and transparent product for revenue allocation and distribution; Lori McCreary, President of the PGA and CEO of Revelations Entertainment; Gary Lucchesi , President of Lakeshore Entertainment and President Emeritus of the PGA (with credits including Primal Fear, Lincoln Lawyer, Underworld and Oscar®-winning Million Dollar Baby); and George Morris, Partner in international law firm Simmons & Simmons, specialising in digital currencies and their corresponding legal and regulatory issues.

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